Hospital PR & Marketing Constituency Group

The LHA's Public Relations & Marketing Constituency Group provides a forum where hospital PR/marketing professionals can network, share best practices, and discuss emerging issues facing the industry (i.e. pricing and transparency issues, telling the hospital story by “Redefining the H,” legal issues regarding social media, local media stories, state budget issues that impact patient access and services, etc.); identify resources useful to that constituency, which are not readily available elsewhere; provide professional development opportunities; and allow for input and feedback on pro-hospital industry PR strategies. 


Available Member Resources: 

  • Daily News Email
  • Impact Weekly Newsletter
  • Listserv
  • PIO Crisis Communication List
  • PR Point Person List

Golden Pelican Awards:

Each year, the LHA sponsors the Golden Pelican Awards to recognize excellence in individuals and teams who advance the sound principles of communications, marketing, and public relations within the hospital field.

Call for Entries

The Golden Pelican Categories include: President’s Award, Lagniappe Award, Practitioner of the Year Awards, and Team of the Year Award

  • Call for Entries will open Sept. 1.
  • Save the Date: Fall PR & Marketing Symposium and Golden Pelican Awards Luncheon; Nov. 14 in Baton Rouge 

Communications & PR Staff

Michelle Clement, APR

Vice President of
Communications & Public Relations

225-928-­0026; ext. 211

Kristen Longanecker
Communications Specialist

225-928-­0026; ext. 215


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